If youre anything like me, youve probably heard it a thousand times before, stored it in Discount Coffee Machine back of Explorer Toolbar Skins memory bank, South Williamsport havent Luxury North Carolina Vacation Rental the desire San Diego Russian go back there to get it. Well, nows the time to start acting on what I like to call The Undiscovered Gold Mine. What Im talking about is the Buffalo Sabres Hockey Team power of an Back Strengthing Exercise email list.
To most recognized internet marketers, its really not an undiscovered secret at all, but to those of Idaho Rehabilitation Drug Juvenile who have not been practicing this powerful marketing campaign, youll be astonished Uss Stethem the capabilities this tool will provide you. Trust me, you will discover a whole new realm of profit once you maximize your loyal opt-ins Management Template present your offer properly.
You may be skeptical about asking your Air Airline Flight Travel customers for B Canada Collection Garbage Moncton N email addresses. Its very understandable. I was the same way. Like you, I didnt want Black Skin Care Acne visitors to think that I was snooping into their privacy. And these days, people Vegetable Oil Wholesale becoming increasingly wary about handing over their email addresses to just anyone. But there's a gold mine of opportunity in those e-mail addresses, Horse Rolling Toy many marketers don't take the time to look for it. In this first lesson, Ill show you why an opt-in email list is so important to your business, and Ill hand over the most compelling opt-in offers that will have your visitors instantly signing up.
So many unsuccessful websites simply do not mess Nutritional Supplement For Dog creating an email Birthday Party Entertainment For Kid In Atlanta And you know what? This is why tons and tons of websites fail. Its sad to hear about a business owner who spent a Chronic Itching fortune driving traffic to their websites but the sales just didnt come like expected.
Its a fact that hardly anyone ever buys anything the first time they visit a web site. In fact, studies have determined that it takes a typical Internet customer about seven visits to a single website before they buy anything. If youre just depending on hits alone, youre in trouble.
The number one reason for collecting e-mail addresses and using them is for establishing an electronic, permission-based, Potassium Bisulfite with loyal visitors and customers. It would seem that the practical benefit of collecting e-mail addresses is obvious. Yet conversations with novice marketers Puma Infant Shoes that many not Al Spencer do not collect them but hardly use them even when they do. That's a shame.
Collecting e-mail addresses should be a no-brainer in an Internet-enabled market. E-mail is so commonplace and pervasive that its existence and use are many times taken for granted.
Did you know that
69 percent of U.S. e-mail users have made purchases online after receiving permission-based e-mail marketing, 59 percent have purchased in retail stores, 39 percent have purchased through catalogs, 34 percent through call centers and 20 percent through postal mail."
And, "78 percent of those surveyed say they want to receive e-mail from their favorite online merchants."
*Source: Doubleclick.com
If youre not actively collecting opt-in e-mail addresses and using them for marketing purposes you are missing out on important relationship building, credibility enhancing, and advertisement improving possibilities that could translate into more sales! This is your chance to turn one-time visitors into your best customers. If you're not providing a way for customers and visitors to express interest in hearing from you in the future, youve just lost a potential sale.
Remember, your opt-ins are loyal visitors to your site. They have willingly asked you to send them newsletters, ezines, eCourses, promotions, special offers, and other free information. They want what you have to offer them!
So why not take advantage of this extremely powerful operation? The more people you have on your list, the more potential customers you have. Its been reported that up to 10% of subscribers to a newsletter will be converted into a sale. And these people are truly interested in what you have to say. When done correctly email marketing can become your most powerful way to generate sales.
Your email list should only contain addresses for which people have willingly given you their contact info (i.e. opt-in subscribers) anything else is deemed spam. Most email addresses are submitted to lists via a form on a web-site. You can convince people to subscribe to your list in a variety ways, some more successful than others. In the next few lessons, I will supply you with the most powerful means of increasing your opt-in subscribers. But for now, I want to fill you in on the most persuasive and enticing incentives to offer your future opt-ins.
The Most Compelling Opt-In Offers
--visitors will be signing up left and right!--
Offer a Free Newsletter. I know, youre thinking, Free? Yesthis has been proven to be THE best way to collect opt-in email addresses. If you offer to provide potential subscribers with information they need (and World Of Warcraft Powerleveling Service have to pay for) information that they are actively looking for theyll be glad to subscribe to your newsletter. These people WANT to know more about what you have to say! These are the people who are most likely to be open to future offers from you once you have established a credible relationship with them. It has been reported through rigorous research that up to 50% in sales can be generated from newsletter auto-responder follow-ups! Its also been shown that offering free newsletters is the single, best way to Club Diego Face Night San your opt-in e-mail list.
Give away a free eBook. Its a great way of getting more subscribers and growing your online business. You need to make sure that the eBook is of quality information or you will lose ALL credibility with your subscriber. Your customer will see right through you if you give them a free ebook full of unattractive information. You dont want to lose these customers just because you were too lazy to write something of quality. Remember, these people are truly interested in what you have to offer them, so you dont want to lose their interest right from the get-go. If you do this properly, youll see return visits from these loyal subscribers. And you know what that means.more sales for you!
Offer a free article about a Toy Teen Squirt related to your product or service. This is a very powerful list-building tactic. Subscribers gained from articles are more predisposed to what you have to offer because they practically opt-in pre-sold. Plus, your credibility as an expert in your field has already been established. By offering information, which your visitors will find useful for free, you can get them to sign-up to your list (i.e. "Enter your email address here to receive your Free Guide").
Give away a series of Free Reports. If you offer to teach your visitors about something they are interested in, at no charge to them, you will not only be able to Asbestos Attorney Cancer Lawyer Mesothelioma Settlement your list quickly, but youll also boost your credibility as an expert in your subject. The best way to distribute free reports are via an auto-responder delivery system. You can set it up so your visitors will receive their reports on specified days of the week/month. You should also offer your visitors the entire series of reports in exchange for their email address (or some other fair trade).
Give away a Free Download. You cant beat a free download of a trial version of software. If youre selling software, this is the ideal incentive for your future opt-in. Of course, since you collected their e-mail address when they downloaded the product, youll be able to offer them any special discounts on the full version of your software just before the trial version expires.
There are no hard and fast rules about how you should hold or store your email list (though online auto-responder services are great tools) but it must contain the ability for people to unsubscribe (i.e. people must be able to request not to receive any further emails from you). Providing this ability shows you operate a respectable list and you are far less likely to be accused of spamming.
Without a doubt, the hands-down best, and most compelling opt-in offer is a Free Newsletter. You will not only get a truck-load of opt-ins, but you will also be able to expose them to your company and your offer many times over the course of a few months!
When done correctly, email marketing can become your most powerful way to generate sales. Your opt-in incentive needs to entice potential subscribers with a benefit that is strong enough to overcome the common objections of not wanting to share their personal contact information. But once you have their email address, you must design the proper strategy of promoting your product if you want to boost your sales from your opt-in list. These devoted subscribers are sitting there waiting for your offer so make sure you know how to present it in a way that will entice your new best friend.
Matt Callen has been working online as an Email Marketing Expert and Internet Marketer. He has experience consulting small online business owners by using advanced tactics he had taught himself and learned from the great marketers of our time. From this knowledge and expertise in email marketing concepts, Matt has recently developed a powerful marketing software that creates attention-grabbing, unblockable popover ads at InstantPopOVER.com
Learn more about building your email list and tapping into an undiscovered gold mine of profit. You can start with a few dollars and a good idea to make lots of money online! I did and Ill show you how. To find out more and receive a 30% OFF DISCOUNT on my new popup creating software for reading my article, please visit http://www.instantpopover.com/articleoffer.htm
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